Table Of Content
But I think one of the things that helps is the show itself is always just the show. But doing these miniseries and events things does give us the opportunity to be a little more aggressive about things in a way that feels natural. And then just in terms of promoting podcasts, I mean, often, frankly, cutting the trailer of a podcast, this is sometimes the most difficult part just because it's very long format and everything that we're talking about is interconnected. So just trying to lift two minutes or five minutes that makes sense on its own is sometimes the most difficult part of the edit for me.
History
Less directly friends, but certainly people who we recognized as colleagues. I'm a big fan of the QAnon Anonymous podcast who came up starting to really focus in on and examining QAnon and other modern conspiratorial thinking, and seeing all these people. And there are several more shows like that.
Matt Christman
Come join the discussion in the Patreon Creator Discord. Follow the link in the episode notes and you can get answers to your follow-up questions directly from the guests and weigh in on what topics we'll be covering next. And then, yeah, I mean, I said it at the very end of the pitch there, just also really trying to hammer home, "Folks, it's Game of Thrones." It's like a Game of Thrones style story of acts of violence and courtly intrigue and there's magic and sorcery. I mean, not real, but these people believed it was real. And then once we started building it, trying to figure out ins with good characters and interesting plot arcs for individuals, even though we're trying to tell a structural history because we know that's what hooks people into these kinds of stories.
Episodes
When he got asked to do another series, that was what he spinned-off. So it was basically out of something that he was already interested in that felt natural for him to talk about, that he had already started doing is basically a miniseries on our Patreon feed. We also have transcripts available at patreon.com/backstage. You're growing as a creator by listening to the show, so why not share the insights from this episode with another creator on Patreon or who is running a creative business. We'd love to have you as an active collaborator with Backstage with Patreon.
Critique of the Democratic Party
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But it’s also the story of climate change, financial collapse, moral panics, speculative bubbles, pandemic, crisis in institutional legitimacy, of conspiracy theories driving policy, and an information revolution that changes the way everyday people relate to their political leaders. Biederman frequently notes his experiences growing up in the Hyde Park area of Chicago, close to the University of Chicago, as pushing his thinking far to the left of mainstream liberalism and Democratic Party ideology. But what this series is actually about, it's about climate change, it's about financial collapse, it's about pandemic, it's about a sclerotic political institution on top of rapidly changing conditions that it can't really address. Do they sound familiar to your audience?
Democrats and Clintons
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I think our pre-show promotional cycle also did pretty well. Me and Matt went pretty hard in trying to get the word out about this, and we can talk more about some of those strategies in a minute. On this week’s episode of the Backstage with Patreon podcast, Chris shares his wide-ranging experiences, including what it’s like managing Chapo’s Patreon community, which includes tens of thousands of members who rally around the show’s themes and anti-capitalist roots. In this episode, Chris Wade from Chapo Trap House shares his experiences hosting and producing podcasts, plus tips for how to cultivate a passionate member community. As with all the Chapo hosts, Biederman is sharply critical of mainstream Democrats deemed insufficiently supportive of socialism, in particular Hillary Clinton. Biederman also believes the drive to support Clinton because of the fear of Republican nominee Donald Trump demonstrated the failure of mainstream Democratic Party ideology and tactics.
But our big promotional platform is Twitter. That's where all of our hosts have their biggest audience. That's where we have our most engaged fan base. That's basically what the show is born out of. So you need something there that is easy for people to just click and be like, "What is this about?" Let me hopefully present it in a format that it has one button push and you can listen right there. And then while we were doing that, we came up with the concept for the second one, which we wanted to bring back to Patreon to streamline where all of our shows were offered.
The Chapo Guide to Revolution
We use SoundCloud as our off Patreon podcast host, which has been always exactly what we need from it as far as podcast hosting goes, and critically is very easily embeddable. So right there on Twitter, click it open, press play on the SoundCloud widget. You can listen to the first five minutes of the episode and also right there in the Tweet have the link to the full episode in Patreon. That's been doing pretty well for us.
And so we figured out how to do a history podcast on the other show, the first show, out of necessity or out of just somebody asking, "Hey, do you want to do another show?" And so now when we brought it back to Patreon, we had a dynamic in place, a workflow in place, a process in place. We had a better idea of how to wrap our heads around the entirety of an idea and then bring it forward into a discreet set of episodes. And so that's basically how I delineate between producing and hosting on the Chapo feed. So we had the confidence that we had figured out how to do this kind of show from the Presidents show, which is, I think, obviously a much easier in for most people.
And I think all these people were inspired by just seeing our model work and seeing that there is a pathway there. And then also knowing that there's not much else like that around, which is one of the keys to Chapo's early success. And so for that, it's like, this is something new and different that the show has never done before.
That's a pretty easy sell to any audience that's remotely interested in history and American politics. The presidents, I can name almost all of them off the top of my head. I know basic facts about most of them. I have an easy in to figure out like, "Oh, I'd be interested in this history show," if I'm interested in history as an audience member. So once we did that, we were like, "All right, now that we have the muscle built up from doing this show, we can do something a little more esoteric."
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